Combining the eSport revolution with a legendary F1 coaching team, the Jean Alesi eSports Academy is the perfect mix of adrenaline and entertainment. Led by one of the most iconic drivers of all times (Jean Alesi) and a GT series World Champion (Matteo Bobbi), the Academy has the objectives of scouting and coaching the talents of the future with a focus on racing cars related games. The Academy will form the gamers who will lead the next generation of eSport athletes, shaping their careers both inside and outside the track. The Academy will also break the barriers between virtual and reality, giving to selected gamers the chance to drive a real racing car coached by two legendary champions. Supported by passionate partners and top tier sponsors as well as a leading sports related consultancy company, namely Compact, the academy will manage the athletes’ professional paths and image. Main objective of this project is to compete at top level and become an established and renown organization in the eSports environment.